Modere New Zealand Joins Shaklee: What Customers and Marketers Need to Know.

A New Chapter for Wellness in New Zealand

In early 2025, global health and beauty brand Modere announced it was shutting down operations worldwide, leaving many loyal customers and independent marketers unsure of what the future held. While this closure marked the end of Modere’s 23-year journey, it also opened the door for a new opportunity.

In September 2025, Shaklee, a long-established wellness and nutrition company, confirmed that it had purchased Modere’s assets and product rights in New Zealand. This means many of Modere’s most popular items, including the award-winning Liquid BioCell® Collagen, will continue to be available in the region—now under Shaklee’s banner.

For customers, this transition promises stability and continuity. For marketers, it may provide fresh opportunities to build a business with the backing of a globally recognized company.

1. Why Did Modere Close?

Although Modere never shared a full explanation, several industry challenges likely contributed:

• Financial pressure from increased competition in the wellness market.

• Shifting consumer habits, with buyers demanding more transparency and innovation.

• Weakness in the direct-selling model, which can be unstable when recruitment or sales slow down.

By April 2025, the company had ended all orders, frozen commission payments, and closed access to its back-office systems. Customers and social marketers worldwide suddenly found themselves without support or access to their favorite products.

2. Shaklee Steps In

Shaklee moved quickly to acquire Modere’s trademarks, patents, and formulas in New Zealand, including:

• Liquid BioCell® Collagen

• Trim weight-management products

• Natural Mineral Drink

• A variety of clean-label nutrition and personal care formulas

To serve the local market, Shaklee launched a new division: Shaklee New Zealand. This ensures that both Shaklee’s own wellness range and Modere’s most-loved products will be accessible to Kiwi customers through a single, stable platform.

Shaklee’s CEO Roger Barnett emphasized that the products will remain exactly as customers remember them—the same trusted formulas, simply available under a new umbrella.

3. What This Means for Customers in New Zealand

3.1 Product Access

Former Modere fans can once again purchase their favorite items through Shaklee. In the early stages, products may ship from Australia, but a dedicated New Zealand ordering system is expected soon, with pricing in NZD and faster delivery times.

3.2 Continuity of Quality

Formulas will remain consistent, meaning there won’t be any changes to the ingredients or effectiveness of flagship products like Liquid BioCell®. Customers can trust that the same high-quality standards are being upheld.

3.3 Expanded Options

Alongside Modere items, New Zealand shoppers will also gain access to Shaklee’s wide portfolio of wellness, nutrition, and personal care products, offering more variety and solutions under one roof.

4. Opportunities for Former Modere Marketers

For many former Modere social marketers, the closure was a major setback. Shaklee’s expansion now offers them a new pathway:

• Business continuity: Former Modere representatives can join Shaklee’s ambassador program.

• Stability: Shaklee’s long history and reputation in direct selling provide a more secure foundation.

• Fresh potential: With both Shaklee and Modere products in one portfolio, marketers may find a wider audience and stronger retention opportunities.

While the compensation structure won’t be identical to Modere’s, Shaklee’s model is designed to reward both product sales and community building.

5. What to Expect Moving Forward

As with any transition, there may be short-term challenges such as shipping delays or temporary out-of-stock items. However, Shaklee’s infrastructure should ensure smoother operations in the long run.

For customers, the key takeaway is simple: Modere favorites are back, and they’re now easier to get than ever. For marketers, this is an opportunity to rebuild and grow with a company that has proven its ability to stand the test of time.

6. Why This Matters

This acquisition highlights several important points about the wellness industry:

• Customer loyalty has value — instead of letting Modere’s brand equity vanish, Shaklee is preserving it.

• Consolidation is the future — larger, more stable companies are likely to absorb smaller players, giving consumers continued access to trusted formulas.

• New Zealand benefits — by being one of the first regions to see this integration, Kiwi customers enjoy continuity and expanded product choices.

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Conclusion

The closure of Modere in 2025 may have seemed like the end of an era, but for New Zealand, it has become the start of a new one. With Shaklee’s acquisition of Modere’s assets and product rights, Kiwi customers and wellness marketers now have a reliable way to access the products they love, along with the stability of a global wellness leader.

For anyone in New Zealand looking to continue their health and wellness journey—whether as a customer or as part of a business opportunity—Shaklee New Zealand is now the home of Modere’s legacy.